The Most Innovative Solution of the Year.

The DrivingSales Innovation Cup is an exciting, annual dealer-driven contest where automotive vendors compete for the prestigious title of "The most innovative solution of the year."

Vendors: Do you have an innovative new product worthy of the Innovation Cup?

Apply Now!

The Innovation Cup

Submit your application now for a chance to compete in the 2011 competition. Finalists will present on stage at DSES 2011, Oct 9-11th at the Bellagio in Vegas.

Vendor Presentations

Dealers select the five finalists with the most innovative products to compete head to head for the right to hoist the coveted Innovation Cup!

Judged by Dealers

Dealer judges score each product on a standardized innovation criteria. The winning solution will be crowned "The Most Innovative Solution" and be awarded the Innovationg Cup 2011. if you've got a hot product, apply now!

Meet the 2010 Winners

  • Finalist

  • Finalist

  • Winner

  • Finalist

  • Finalist

  • Finalist

RSS Dealership Vendor Reviews

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  • Should Dealers Outsource Social Media?
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RSS Dealership Best Practices

  • Customer Getting 101: The Definition of Advertising…
    You do want more customers don’t you? Well typically when we think of getting more customers we think of advertising.  So what is advertising? Before you read on, take a minute to come up with an answer.  What is your definition of advertising?  Does it involve branding, or getting your name out there? Really take the time to come up with something, it’s imp […]
  • Seven Reasons Live Chat Fails [New Ebook]
      Download Your FREE Copy Today! ActivEngage has found the number one cause of automotive live chat failure is the misconception that simply adding a chat application to a dealership website will produce results.  Last week we released a new ebook to help auto dealers learn how to use automotive live chat correctly and generate more high quality leads than e […]
  • Should Dealers Outsource Social Media?
    At the recent NADA expo in Las Vegas, I spoke to many dealers who are being bombarded with products to help them engage consumers using Social Media. Many of these dealers are staying on the sidelines since the additional tasks and processes required seem overwhelming. In Joe Webb’s famous video (“The (De?)Evolution of the Internet Sales Manager”), he comica […]